“Come with a story and leave with another.” — Colsubsidio Book Exchange

Advertising Agency: Lowe/SSP3, Bogota, Colombia

Creative Chairman: Jose Miguel Sokoloff

Creative Director: Gustavo Marioni, Carlos Camacho

Art Director: Andres Lancheros, Guillermo Siachoque, Sebastian Pelaez

Copywriter: Mario Lagos

Producer: Sonia Llanos

Account Director: Carlos Obando